Building a Cohesive Brand Experience Across Every Touchpoint
I build scalable brand systems.
Strategy-led identity across product, packaging, and marketing.
DIGGS PET
Diggs needed a cohesive visual direction for a new product launch across digital and physical channels. The goal was to create a premium, consistent experience that would translate seamlessly across marketing touchpoints — from digital campaigns to physical packaging — and drive engagement.
packaging
Designed packaging across beauty, food, and bakery categories, creating cohesive, shelf-ready systems that translate brand identity into physical form.
From concept to production, I ensured consistency, functionality, and a premium brand experience across product lines.
brand identity
Developed brand identities from logo and color palette to full guidelines, creating cohesive systems applied across packaging, marketing, and digital touchpoints.